Dedication To Quality

Granor Passi is synonymous with quality.

Dedication To Quality

Granor Passi is synonymous with quality.

About GRANOR PASSI

WE ARE THE LEADERS IN FRUIT JUICE PROCESSING!

Founded in 1956, GRANOR PASSI (Pty) Ltd is the leading fruit processor in South Africa. GRANOR PASSI’s processing facilities are ideally situated in some of the best fruit farming regions and are thus able to obtain the best of the South African fruit harvest. Using these select fruit, only the best and choicest juices are produced for local and international markets. Product ranges include all citrus varieties, apple, pear, guava, mango and grape. GRANOR PASSI also sources other fruit concentrates and pulps worldwide, in order to offer its customers a complete basket of fruit concentrate products.

At present the company is owned by fruit suppliers who by agreement supply all juice-grade fruit to GRANOR PASSI only. Fruit suppliers are selected carefully and GLOBALGAP certification or Registered Export Pack House status are minimum requirements. All fruit supplied to GRANOR PASSI is sampled and tested for compliance with specifications prior to processing. Approved subcontractors collect fruit at packhouses and are continually monitored to ensure fruit arrives at the processing facility with minimum delay.

OUR HISTORY

1956

The original company was established in 1956 as a small enterprise, and its name Gran-or, originated from Granadilla & Oranges, as these were the first fruits that was processed

1957

The company name, Gran-or (Pty) Ltd was registered in 1957.

1972

In 1972 a Swiss company, Passi AG bought shares in Gran-or which opened the door for international trade and the company’s name was changed to Granor Passi (Pty) Ltd.

1974

In 1974, the van der Berg brothers bought the company and managed it for 27 years.

1983

Polokwane Processing and Formulation Plant – Built in 1983 in the new industrial area, this facility is responsible for:
• Processing all citrus varieties and guavas
• The blending of all formulated products
• Manufacture of fruit preparations for yoghurt
• Quality Control Centre
The Administrative Head Office is located here

1985

LG Fruit Co-operative becomes a shareholder in 1985. This shareholding now stands at 100%. After 1985 the company experienced a steady growth as a result of an increased supply of fruit to the processing facilities, thus ensuring existing markets were more efficiently serviced.

1990

Langkloof Processing Plant

• The facility was built in the early 70s and purchased by
Granor Passi (Pty) Ltd in 1990
• It processes apples and pears.

2000

Letsitele Processing Plant

• This facility was built in 2000
• It processes all citrus varieties as well as mango
• Products are either packed frozen, preserved or aseptically

2001

In 2001 the van der Berg brother’s shares were bought by LG Fruit Co-operative

2010

Marble Hall Processing Plant

• The facility is the latest acquisition and was purchased by
Granor Passi (Pty) Ltd in 2010
• It processes all citrus varieties as well as grape

2016

LG Fruit Co-operative bought the 9% shares from Passi AG, and now have 100% shares in Granor Passi (Pty) Ltd

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VISION

Granor Passi (Pty) Ltd to be the market leader in the South African Fruit Juice Processing Industry.

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MISSION

To supply fruit juice products of exceptional quality through professional management, state of the art technology, effective marketing structures and motivated employees – to ensure long-term profitability and sustainable growth to the benefit of all stakeholders and interested parties.

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VALUES

Accountability
Integrity
Collaboration
Excellence

PASSIONATE ABOUT OUR PEOPLE

Employees are our most valuable asset. We know that the skill, dedication and enthusiasm of our employees is crucial in achieving success. Therefore, we do everything we can to make sure that our working environments are ones in which people can grow and flourish. Granor Passi supports various social projects, with our focus being on the provision of safe work environment for all. On most farms education and health services are also offered to the workers and their families.

Careers @ Granor Passi